CABDA MIDWEST
Sponsors and Exhibitors

Kick off CABDA Midwest with a welcome from NBDA and CABDA leadership, plus a preview of the day ahead. — 10 min

How youth engagement, education, and community partnerships can expand ridership while strengthening the pipeline for future mechanics and shop leaders. — 45 min

Why observation, technique, and experience often outperform expensive sensors—and how to deliver world-class fits without heavy capital investment. — 60 min

An interactive SWOT exercise examining strengths, challenges, opportunities, and threats facing women in the bicycle industry today. — 45 min

A big-picture look at the evolution of Ebikes and what it means for retailers—covering safety, compliance, and opportunity. — 45 min

How standardized training and apprenticeship pathways can strengthen the technician workforce and career progression. — 45 min

Why service hesitation costs trust and revenue—and how clear processes can turn Ebike service into a profit center. — 45 min

A candid discussion on “margin rot,” true dealer costs, and collaborative strategies to restore profitability. — 45 min

A rider-centered approach to fit that emphasizes comfort, adaptation, pacing, and long-term outcomes. — 60 min

A rapid-fire playbook covering tariffs, sourcing, efficiency, service optimization, and planning. — 45 min

How conversions can create Ebike revenue without deep inventory, including safety and compliance considerations. — 45 min

Proven tactics for positioning premium Ebikes, engaging customers, and increasing average ticket value. — 30 min

How aggregated, real-time data can guide inventory, purchasing, and profitability decisions. — 30 min

A practical roadmap for building profitable fit services without heavy equipment investment. — 60 min

Simple, actionable sales tactics that protect margin and improve profitability per transaction. — 30 min

Hands-on insights and best practices for servicing Tektro/TRP components. — 45 min

Advanced diagnostics and workflows to improve consistency and service revenue. — 45 min

How adult trikes can expand your customer base with strong margins and low risk. — 30 min

Turning D2C friction into collaboration through service, warranty, and assembly partnerships. — 45 min

How fitting drives loyalty, service revenue, and long-term cycling participation. — 60 min

A candid panel on profiting alongside D2C brands in a hybrid retail world. — 30 min

How to properly transport Ebikes on RVs and keep traveling customers happy. — 30 min

From sourcing to refurbishment, learn how used bikes deliver some of the strongest margins. — 30 min

Strategies for selling, merchandising, and growing confidence in folding bikes. — 30 min

A practical framework for evaluating suppliers to improve buying decisions and profitability. — 30 min

An open networking session celebrating women across retail, brands, and service. — 30 min

Day-two welcome and overview of the day’s programming. — 10 min

A roundtable on challenging fit cases, assessment strategies, and rider outcomes. — 60 min

A fast, interactive masterclass sharing peer-tested strategies for margins, inventory, and service excellence. — 45 min

Why service avoidance quietly erodes trust—and how to fix it. — 45 min

Using POS, inventory, communication tools, and AI to simplify operations and improve customer experience. — 45 min

A concise operations and profitability roadmap for today’s retail environment. — 30 min

How proper footwear fit supports comfort, performance, and smarter footwear sales. — 60 min

How to add trikes with minimal risk and serve stability-focused customers. — 30 min

Using data and KPIs to improve decision-making and shop profitability. — 30 min

Work through real-world scenarios involving equity, workplace dynamics, and supplier relationships. — 45 min

What the evolution of Ebikes means for safety, liability, and retail opportunity. — 30 min

A proven system to convert online intent into booked service and in-store revenue. — 30 min

Hands-on service insights from Tektro/TRP. — 45 min

Advanced diagnostic techniques to reduce comebacks and boost service revenue. — 45 min

How AI reshapes customer expectations—and what shops must do to stay relevant. — 30 min

Building the next generation of professional bike technicians. — 45 min